
Learn about the brewing process and enjoy the city views
Visit the Heineken Experience, located in the brand's historic former brewery in central Amsterdam, to see how the famous beer is made. Learn about the brand’s history, its brewing methods, innovations, and global sponsorships, while picking up beer-tasting tips along the way. Ride the original brewery elevator to the top floor, visit the malt attic, and head to the rooftop terrace for city views. Your ticket also includes three drinks during your visit.